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Big changes take time to settle.

What a blast! Big changes take time to settle. Sometimes it feels it takes for ever before the belly flattens or biceps  growth shows. I however have been on a different kind of road. For almost 2 years ago my spouse and I decided to change our family life for good. Choose to live a slower life where parents are present and children. Well they het to be children. 

It wasn’t all clear how we wanted to change out life. But it was clear a change was needed to our then hectic tireing way of living. Even now, 24 months in it is not clear what the next step is. But now I know that there will be a next step. 

Move, new job, quitting a day job. New hobbies. Having your loved ones near. Leaving your friends far. Having a home to love, garden to breath in. Some would say that thats a lot of changes and would it be time to settle. 

It is a blast to look back and see all this what has changed. No, we’re no way near ready. And no, I have no idea whats coming next.

But for sure, this is the right path. 

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Forward – project by project

Not all projects succeed. You don’t excel on all projects. No. Sometime you have to admit this was enough on the circumstances with in.

But, there is a silver lining. Growth, self leadership, experience, learnings . This is something you do get form each and every project. No matter how simple and straight forward they are. Even with the small and simple projects you can focus on optimising the chores. Hard and boring projects give you a chance to grow your self knowledge.

And then, you do send and invoice of all of them..

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A happy customer

What a joy it was! A new customer was pleased with my work. I jumped up and down, made a few push ups on the kitchen floor. I screamed and smiled. Kids thought I had gone crazy. When was the last time you joyed for a new happy customer?

Sending an invoice of your own work can be a thrill.

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Empowering

“Do the things what makes you happy.” Yeah sure I thought. I’ve lived the busy everyday life with kids for quite some years. The kind of life where you have carried out family duties for two hours from 06-08. And only then start your commute to the office. Then you breath in and start orientating to your office job . It is not important how much you love your chores: waking up the kids, making breakfast, getting everyone dressed, and whisking the kids to daycare. Life can still be a hassle.

I have loved my office job. Succeeding every day at the office empowered me. And for a long time my passion for my work was empowering me. My time at work was time, where I got to be creative and daring. “Do the things what makes you happy” Im told by magazine covers and slogan imagery every day. The prompt only makes me feel miserable. I am a seven-eleven working mom. Doing the things I love haven’t been on top of my list lately.

But, building up these pages on WordPress was a empowering. I got to learn new, feel joy of being creative and to be the best of my class.

So simple it was – I was empowered.

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How did it begin?

How did it begin? When was it when I first knew what I wanted to do when I grew up? I grew my courage for some time before becoming an entrepreneur – or even a small scale freelancer. After my children were born I decided it was time to stop being scared for failure, and decided to make a run for it. Thrive, and let others thrive.

For most of my adult life I have thought, talked and dreamed of marketing communication. I say communication, since today traditional marketing is so much more than what I do. Lets leave automation and algorithms to the colleagues who have the know how for it. I concentrate on the human experience. I have worked with B2C product offerings, partner management and in heavy hands on customer care duties. Later on my roles in leadership have thought me to understand influencing. Driving a change or influencing on a decision we are always dealing with the person in the middle. No matter how large corporations we represent, no matter how algorithms direct us; at the end decisions are always made by a person.

Others spend their free time planning the living rooms deco. I sit in a buss thinking about how we could brighten the USP:s of a local grocery-store. I plan product portfolio development and communication ideas for local entrepreneurs.

Why wouldn’t I do what I love? Could I turn a passion into a profession?